Enhances your sales/marketing strategy
Increases consumers’ try-outs
Significantly stimulates volume sales
Reinforce your relationship with consumers
Highlights new products available in stores
Reinforces sales pitches among distributors
Optimises differentiation from competitors in the aisles
Reward industries’ product innovation programs
Figures based on online surveys conducted by IRI, Italy, September 2015.
Figures based on online surveys conducted by Nielsen, France, 2011-2014.
PROVEN IMPACT ON SALES
(*) Management information – average observation in France on winning products during the use of the POY logo.