To reward national brands with a credible sign of consumer recognition for their strive to produce innovative fast-moving consumer goods with utility and purpose.
Supporting product innovation
We believe product innovation is the only successful strategy in today’s price wars raging in distribution markets.
Developing the logo’s trademark
Voted Product of the Year Worldwide is committed to making sure the Voted Product of the Year logo is a strong trademark around the world and is constantly increasing its awareness towards all stakeholders.
Expanding the global network
We believe in the magic of togetherness. We focus on global organisation results, developing and maintaining a strong and qualitative worldwide network of licensees with strong entrepreneurial DNA, making sure they can contribute on a local basis to sustainable success and development, as well as the growing trademark quality and awareness of the logo.
Going digital, social & data
We are on a mission to give a strong digital spin to the POY concept in order to bringing FMCG players more insights and valuable data on product innovation.